Archive for the ‘Brand’ Category

Your Color Scheme Affects Your Startup

Posted on March 31st, 2015 · By Integraphix · No Comments

Lots of people believe that all you need for a successful startup is a great product and a fun name/logo. While having these things will help increase your startup’s chances of rising to the top, your marketing and branding are essential tools to take your startup to the next level of success. The manner in which you [...]

Apple Watch’s Branding: Gadget or Fashion Piece?

Posted on March 9th, 2015 · By Integraphix · No Comments

Apple is stepping foot in new ground as they prepare to launch the Apple Watch. Prior to this, the company has never sold anything that people could wear. However, the idea of buying a smartwatch has been proving difficult with smartwatches such as the Samsung Gear already on the market and struggling to sell. To [...]

Why Do We Call It “March Madness”? A Branding Lesson

Posted on March 2nd, 2015 · By Integraphix · No Comments

The NCAA men’s basketball tournament opens soon, which means that brackets are going to filled out furiously, friends will become competitors, and a month of basketball bliss will commence. Oh, how wonderful the month of March is! Even at our Chicago graphic design agency, we get into the tournament’s excitement. The tournament is branded as [...]

  • Recent Posts


  • Archives


  • Categories


  • Search


  • Tag Cloud