A logo is your business’s face. It is what consumers and fellow businesses will remember you by. It is what you will put on all of your print marketing materials, your web design, your social media, and more. This means that you need a great logo design that looks good in all sizes. When a logo [...]
The logo design that Body in Motion had in their company’s beginning was rather busy and outdated; the logo was not memorable or adaptable to changing times and trends. The bottom line is that their logo was not strong enough to carry them into the future. A logo needs to fit into a contemporary image [...]
When it comes to brand recognition, color is a major, major player in the game; one of the first things consumers think of when they remember a logo is the coloring. While the logo design itself and the meaning behind it is very important to think about, the colors you choose to go along with [...]
The logo design for October 3, an actuarial firm, is one of the most delicate and interesting designs we’ve done at our Chicago graphic design agency. When people hear their company name, many do not know what they do, at least not without a hint. The logo design & branding process for O3 started in [...]