Lots of people believe that all you need for a successful startup is a great product and a fun name/logo. While having these things will help increase your startup’s chances of rising to the top, your marketing and branding are essential tools to take your startup to the next level of success. The manner in which you [...]
The NCAA men’s basketball tournament opens soon, which means that brackets are going to filled out furiously, friends will become competitors, and a month of basketball bliss will commence. Oh, how wonderful the month of March is! Even at our Chicago graphic design agency, we get into the tournament’s excitement. The tournament is branded as [...]
The logo design process needs to be taken with great care and not rushed. A rushed logo is how your company will end up on a “Worst Logo List” of the year. Research suggests that the design and colors of your logos bear a great impact on how consumers receive the impression of your company. [...]