Not every company has the fortune to have a logo that is great. A great logo is the product of great logo design but for some companies, they create something subpar. How do some strike gold while others go through logos faster than amateur golfers do golf balls? Well, the companies that strike gold used [...]
Every company has a logo. As anyone in marketing will tell you, a professionally designed logo is a necessity; it will be able to be so much more for your company and look much better than one designed by an amateur. A logo design is an investment into your brand identity which can help you gain [...]
The logo is the central part of any company’s branding. It is what people see first, what they remember, how they identify you, and even determine what they think about your company solely by the logo. This is why your logo can’t be too intricate or hard to identify/remember because that would eliminate a huge [...]
The logo is one of the most important parts of a brand. Why do you think that the logo design is always changed when a company goes through rebranding? It’s because the logo is the visual representation of the brand and what the company embodies. A good logo doesn’t take a member of Mensa to figure [...]
In order for your business to succeed, you need to have great marketing and branding. Part of accomplishing these is to have a quality logo. Why are logos important? Lots and lots of research show that people respond better to visuals than text. For many of us, we have a much easier time recalling an [...]